I am reading The Apple Experience right now. I’m only a few pages in & it’s a great book already. It’s clear that a lot of their success is based on their stellar customer service & how they make their clients feel. I mean, c’mon, anyone that follows a brand with such religion-like zeal, must
I am almost always pro-responsiveness when I create a website for a client. Is it extra work? Yes, yes it is. Is it a pain in the ass to test on all devices? Absolutely. However, I really do believe it’s the right…
What I have done to improve my profile on Pinterest: Switched my profile pic to be my logo. Changed my profile name to Amy Carriere Design by putting my full name in the first name field & “design” in the…
I will admit I’m a bit of a cynic about social media so this article from The Anti-Social Media made me laugh this morning: How to Optimize for Facebook Paper. Then I was reading my feed reader this afternoon &…
So I went to an ESON event earlier this month with a friend to see Guerilla Media’s Matt Dykes talk about using video for marketing. Seeing Hope or Matt speak is always engaging & I learn something new every time.…
The end of the year is the perfect time to review what worked, what didn’t & decide on the changes you want to make in the new year. I’ve been reviewing a lot lately. I’ve come up with some simplifications…
I am doing a Web Identity Audit on my business. My core philosophy is that every business needs a consistent & compelling web presence as a home base. They need an attractive & cohesive foundation to build upon before they…
How I Increased My Subscriber Rate by 10x Overnight – this has a couple tips I think could be useful for the average newsletter sender.